How do you efficiently develop 22 different brand emails?
JM Smucker was in need of an immediate way to introduce their various brands and personally connect with their customers immediately after opting in to receive emails.
In partnership with Sprokets, a development and project management company, { ae } Design Co. designed and development twenty welcome emails to automatically send out to each subscriber after signing up to receive emails. The emails effectively carried out each brand's message, offered the subscriber a free signature recipe and enticed them to stay connected with the brand by engaging with their social media accounts and sharing recipes on Pintrest.
Services
Planning & Design
Wireframes
Desktop & mobile template designs
Development
HTML & CSS Coding
Responsive/ Mobile Development
Marketing Automation - Workflow set up in Silverpop, Email Marketing Software (ESP)
