Do You See Marketing as an Investment or an Expense?
Often, small business owners view marketing as an expense when they should see marketing as an investment, which it is. Every small business needs marketing. The digital marketing landscape changes… Read more about Do You See Marketing as an Investment or an Expense?
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How to Plan a Website Like a Boss
Your company’s website needs to be the heart of your digital activity. It’s the primary medium through which your brand connects with its audience. Keep this in mind as you… Read more about How to Plan a Website Like a Boss
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Meet Monique – AE Design Co’s New Digital Marketing Project Manager
We are extremely excited to welcome you to the newest addition to the AE Design Co. team: Monique Heimerich, AE Design Co.’s new Digital Marketing Project Manager.
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Blog Promotion: How to get traffic to your blog through content distribution
Hitting publish isn’t enough to maximize your blog’s results. You need a content distribution plan. Use AE Design’s recommendations in your plan:
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Google Ads (PPC) or SEO? Which will grow my small business?
Businesses looking to promote their business online face a difficult and critical decision – Google Ads (PPC) or SEO? – Learn which strategy is right for your business.
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Facebook Ads for Small Businesses During COVID-19: Strategies & Examples
Utilizing Facebook ad targeting & Instagram ads is an effective way to increase your brand awareness, leads and sales during COVID-19 and beyond. Here’s why Facebook Ads are a good idea.
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Top Local Marketing Strategies You Need To Be Doing Right Now
Are you sick of paying top dollar for bad leads? Learn which local marketing strategies can help your small business increase calls, leads and profits.
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San Diego Small Businesses Giving Back During COVID19
Support small businesses that are shining bright by helping the community during COVID-19. Learn ways you can support local businesses, and take advantage of all the resources available whether you’re a consumer or small business owner.
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The Marketing and Sales Funnel: The Matchmaker’s Playbook
Read this article to learn how to generate more leads and better customers by aligning your marketing strategies with your customer’s journey within the marketing and sales funnel. Drive stronger brand awareness, greater sales, and ultimately more loyalty!
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3 Keys to Unlocking Marketing Success
No matter your experience level with marketing, these three ingredients will help you take your business to the next level and reaching marketing success.
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Turning to Digital Marketing to Help Your Business Survive COVID-19
These times are uncertain, and we are all feeling the impact that COVID-19 is having on ourselves, our family, and our economy. Many of us are not sure what to do, especially if you are a small business owner. Follow these tips for marketing & managing your business through the coronavirus.
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What can I do to increase foot traffic at my trade show booth?
Use these simple marketing strategies to turn your trade show experience into a success for your business.
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Did You Know Digital Marketing Costs are 100% Tax-Deductible?
Here’s Everything You Need to Know About Marketing Tax Deductions According to a recent study, the average American spends 6 hours and 42 minutes online. What does that mean to a… Read more about Did You Know Digital Marketing Costs are 100% Tax-Deductible?
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Why Digital Marketing Doesn’t Work
These are some misconceptions in digital marketing you need to know. What Is Digital Marketing Anyways Digital marketing is all about reaching your ideal customers at the points where they… Read more about Why Digital Marketing Doesn’t Work
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Reasons Why Your Business Should Invest In SEO
You can’t market online without a thorough understanding of SEO. If you’re a business hoping to survive in this digital era, a basic understanding of SEO is essential. The vast… Read more about Reasons Why Your Business Should Invest In SEO
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15 Strategies to Increase Email Sign Ups Today
An ever-growing email list is a critical asset in most successful businesses. When it comes to marketing, the email list is a staple. Whether you’re a running a business, blog,… Read more about 15 Strategies to Increase Email Sign Ups Today
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What to Know Before Re-launching Your Website
You’ve been contemplating the question for some time now: what are you going to do with that old website you used to use? Whether it was a raging success or… Read more about What to Know Before Re-launching Your Website
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How to Choose the Best Digital Marketing Strategist
There’s so much noise out there. To those companies looking to bring on a trusted marketing consultant who will leverage the internet to meet the goals of the organization, you… Read more about How to Choose the Best Digital Marketing Strategist
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Marketing Buyers Persona: Why it is important for your Business?
What Are Buyer Personas and How Do You Use Them Buyer personas are fictional characters that represent segments of your ideal customers. The key to building them is to identify… Read more about Marketing Buyers Persona: Why it is important for your Business?
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Digital Marketing Tactics To Reach Your Target Audience
Your marketing will be largely ineffective if you target the wrong people. You can be everything to everyone! If you’re running a small business, a well-implemented, cost-effective marketing strategy is… Read more about Digital Marketing Tactics To Reach Your Target Audience
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